Kristin Juszczyk designs jacket for Steph Curry’s wife Ayesha after Taylor Swift made the NFL WAG’s pieces go viral: ‘Goodbye football hello NBA’


With the conclusion of the NFL season, attention has turned to the creative endeavors of Kristin Juszczyk, the wife of 49ers player, as she appears to be crafting a custom jacket for Ayesha Curry, the wife of Golden State Warriors star, Steph Curry.

Taking to Instagram on Thursday, the San Francisco-based designer shared glimpses of her work, showcasing a rough sketch of the design with ‘Ayesha’ elegantly inscribed on the top right corner. The visual narrative transitions to a clip of Juszczyk skillfully removing seams from a Curry home jersey with the caption, ‘Goodbye football hello NBA.’

Continuing to document her creative process on Friday, Juszczyk shared a photo on her Instagram story, depicting her dog comfortably resting on top of the Curry jersey. Accompanying the image, she humorously noted, ‘My dogs run my house.’

Juszczyk gained widespread recognition when her custom-designed Travis Kelce jacket was donned by none other than Taylor Swift in January. The Grammy-winning popstar sported the red puffer jacket during the Chiefs’ wild card game against the Miami Dolphins.

Beyond Swift, Juszczyk’s clientele boasts notable names like Simone Biles, Taylor Lautner, and Brittany Mahomes. Her designs have also been embraced by her husband, Kyle, as well as teammates Deebo Samuel and Brando Aiyuk.

While this upcoming piece for Ayesha Curry marks Juszczyk’s first venture into the Warriors’ blue and gold palette, it is not her maiden collaboration with the basketball team. Klay Thompson, the shooting guard for the Warriors, was spotted wearing one of her creations during the 49ers’ NFC championship game against the Detroit Lions.

The viral success and quality craftsmanship of Juszczyk’s pieces garnered recognition from the NFL, leading to the granting of a license to use their marks on her designs. Following this collaboration, Juszczyk unveiled a custom puffer vest inspired by the Super Bowl LVIII color scheme, which caught the attention of Kelly Clarkson. The singer-songwriter expressed her admiration on Instagram, stating, ‘Shoutout to @kristinjuszczyk for this amazing vest. I’ve been wearing it all weekend while doing my shows in Vegas! It’s so cozy, and I’m loving all the designs you’ve been making!’

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